Watched Madhur Bhandarkar’s Fashion yesterday, I liked the movie…really liked it, though I think the name of the movie should have been “Kimaya’s Fashion” or “Fashion from Kimaya” J. Another interesting case of in-film advertising with not one or two brands rather many. Read More at Marketing Chit-Chat…
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Don’t build your content house on rented land
Build where you own the land, distribute where the audience is....
Coping up with changed consumer behavior post-pandemic
Two consecutive calls with two close friends, who run small businesses...
Pandemic Pause – Life delayed during the pandemic
Distracted. Lost. Anxious. Blank. Worried. Dazed. Oh, this feeling of nothingness....